You may probably be familiar with the infamous VISA logo that is emblazoned across all its cards, and there is a strong chance that you will have a VISA card digging about in your wallet.
It has been on the scene for decades and it is one of the biggest payment providers in the industry along with Mastercard.
But what you should know about VISA? How did it emerge? What are the perks that come with being a VISA card holder? And what does its growth potential look like?
All these questions will be answered in our in-depth guide, so carry on reading to learn more.
Tracing the roots of VISA
VISA has a rich history dating back to 1958. It came into existence after Bank America launched the BankAmericard. This was the first mass-marketed card of its type and it became very popular over a short space of time.
By the 1970s, BankAmericard had turned into an independent entity, and it went on to take the name VISA. After that, VISA launched VisaNet, which was the first electronic payment authorization, clearing, and settling system in the world. It has since gone on to become an innovator in terms of facilitating contactless payments.
Uncovering the perks of VISA
As it is a ubiquitous payment method, VISA continues to remain a major pull for all businesses. For example, frequent travelers can benefit from extra air miles every time they fly, and they can get easy access to airport lounges. Or you can use it at shops to get specific rewards, such as cashback or extra discounts every time you spend money on food or clothes.
Yet VISA’s impact has been a tower of strength for other businesses too, and more specifically, gambling. Indeed, our comprehensive list of the best VISA casinos, which includes 888Casino, has become a go-to banking option for users playing casino games, as it affords players high transaction limits and fast payout times. Not only that, but they will be able to tap into some great bonuses.
Perhaps one of the biggest advantages associated with using VISA, is that it has built in several layers of security. Users can be assured their financial data will be protected when they use the card, and the payment merchant is good for detecting fraud.
Also, in many cases, when purchasing goods online, VISA users won’t be subject to any additional fees, and there is round-the-clock customer support care should you experience any issues.
Setting the bar
Despite the emergence of e-wallets, VISA still has plenty of growth potential. Currently, VISA facilitates the movement of money across more than 200 countries and it is easily recognizable.
A report in 2019, for example, showed that VISA handled 5 billion global transactions which surpassed that of Mastercard (4 billion). A further study in 2021 showed that there are more than 335 million consumers that used VISA cards.
VISA has continued to run with the baton and it doesn’t seem ready to relinquish its control of the market just yet, making it a strong and reliable investment option.
Bottom Line
VISA has become a permanent fixture of the payment processing arena over the past few decades, and it has managed to ward off most of the competition. If you are looking to add another credit card to your wallet, then you won’t go far wrong by signing up for VISA.